SIRIUSXM AUCTION PROGRAM

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Give Dealers the benefit

of pre-activated SiriusXM service on vehicles sold at auction at no added cost.

Enroll Now

PARTNER WITH SIRIUSXM

to expand the value of your vehicles sold at auction.

Simply integrate with SiriusXM to activate satellite radio service while vehicles are powered on at your auction. There is no disruption to your employees, SiriusXM sends satellite signals during your existing auction processes.

This saves Dealers time and effort, plus it’s a revenue opportunity for you. With this arrangement, dealers no longer need to individually activate radios for vehicles purchased from auction locations, allowing them to focus on what they do best, sell cars. This also enables their sales team to easily and fully showcase the availability of SiriusXM to customers on the lot and on test drives, and then the customer’s trial seamlessly starts once SiriusXM receives the sold record.

Give Dealers the benefit of pre-activated SiriusXM service on vehicles sold in-lane at no cost to the Dealer or the auction.


PARTNERSHIP BENEFITS

  • Adds more value to every SiriusXM equipped vehicle by pre-activating the satellite radio service with an auction exclusive demo
  • Eliminates a step for the dealers and their customers leave the lot happy
  • Provides a revenue opportunity for the auction

How It Works

  • SiriusXM schedules and sends signals to vehicle radios as they are powered on during your existing auction processes
  • SiriusXM compensates auctions on a per vehicle basis
  • Nothing for the auction teams or the dealership to do
  • Once vehicle is sold at a dealership, the demo will seamlessly transition into the customer trial without any interruption in service

Easy integration makes partnership a cinch!

To become an Auction partner, please contact:

Carmen Sutherlin, Director, Automotive Partner Marketing
(313) 585-5913 or [email protected]